Capítulo: Business Model Innovation and Gender: The Relationship With Digital Broadband and Sustainability in the Next Normal
Keywords:
Gender, Digital Broadband, Sustainability, Next NormalSynopsis
This chapter determines how digital broadband as the basis for remote work (DBD) and sustainability (SUS) influence the business model innovation for social impact startups by gender management (BMI) facing the post-COVID-19 pandemic ravages in emergent economies like Mexico to the next normal. The literature review applied the analytic hierarchy process to determine the model’s factors and vari- ables. The survey data was on 180 Mexican social startup CEOs as survivors in the second half of 2020. Confirmatory factor analysis and structural equation modeling were applied for the model’s validity. Fuzzy set qualitative comparative analysis was extracted with different patterns solutions combinations of BMI factors: entrepreneurship profile, market knowledge, strategic analysis, key performance indica- tors, business plan, value proposition, the relationship with digital broadband as the basis for remote work, and sustainability eliciting business strategies.
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