Social Innovation and its Return on Investment to Promote Change. How to Promote Projects with Social Impact

Dr. Juan Mejía Trejo
He is born in 1964 in CDMX, México.
As professional experience:
1986-1987. Quality Department Control in KOKAI Electrónica S.A.
1987-2008. Former Internal Plant Exploitation Manager at Teléfonos de México S.A.B. Western Division.
As academic experience :
1987. He earned his degree in Communications and Electronics Engineering from the Escuela Superior de Ingeniería Mecánica y Eléctrica, Instituto Politécnico Nacional (ESIME at the IPN)
2004. He earned his master’s in Telecommunications Business Administration from INTTELMEX and France Telecom.
2010. He earned his doctorate in Administrative Sciences from the Escuela Superior de Comercio y Administración (ESCA at the IPN)
2011.He is a member of the Sistema Nacional de Investigadores (SNI) Level I of the Consejo Nacional de Ciencia y Tecnología (CONACYT) , México.
2010 to the present, he is Titular Research Professor B at the Department of Marketing and International Business at the Universidad de Guadalajara, México.
2015-2022.He earned the Coordination of the Doctorate in Management Sciences at the Universidad de Guadalajara.
2018-2020. He earned his master’s in Valuing Business in the Centro de Valores S.C. México.
2019.He earned Level II of the SNI/CONACYT.
2019. He is the Founder, the main Sponsor and Director of the AMIDI (Academia Mexicana de Investigacion y Docencia en Innovación SC) (https://amidi.mx/)
2021. He is the Founder, the main Sponsor and Editor-in-Chief of the Scientific Journal Scientia et PRAXIS (https://scientiaetpraxis .amidi.mx/index.php/sp)
2023. He is the Founder, the main Sponsor and Editor-in-Chief of the Digital Repository AMIDI.Biblioteca
(https://www.amidibiblioteca.amidi.mx/index.php/AB)
2024.He earned Level III of the SNI/CONAHCYT.

Currently, his line of research is Innovation Management, publishing articles and books that can be found on the Internet.
His ORCID is on https://orcid.org/0000-0003-0558-1943
Emails: jmejia@cucea.udg.mx; juanmejiatrejo@hotmail.com; direccion@amidi.mx; editorial@scientiaetpraxis.amidi.mx
ResearcherID: O-8416-2017
ResearcherID: HMW-2043-2023

Originally from Navojoa, Sonora, Mexico. He has a degree in Economics, with a specialty in political economy, from the University of Sonora, Mexico. Master in Social Sciences, Specialty in Regional Development, from El Colegio de Sonora, Mexico. Doctor in Economic Sciences, from the Autonomous University of Baja California (UABC), UABC Campus in Tijuana, Baja California, Mexico.

He is currently a Full-Time Research Professor, attached to the Regional Development area of ​​the Food and Development Research Center (CIAD, A.C.) in Hermosillo, Sonora, Mexico.

The areas of research interest are:
* Technology Transfer and Innovation in the Agriculture and Fisheries sector.
* Markets and Export Logistics of Agricultural Products.
* Studies of Competitiveness, Quality, Safety, and Plant Health.
* Municipal Development Planning, Municipal Budget Program, and Studies of
Economic Prospect.
* Community Development, Organization of Producers, business culture and
Entrepreneurship.
* Indigenous groups and Social Development.
* Design of Agricultural Productive Projects, Livestock, Beekeeping, Ecotourism and
Agroindustrial.
* Decision-making and cognitive biases caused by Scarcity in Families with Extreme Poverty.
* Health Economics (market studies, customer service, costs and budgets, evaluation of the performance of health institutions)
* Studies on financial valuation and social impact for environmental, and tourism projects (Methodologies: SROI, Travel Value, Hedonic prices.
* Inclusive Business and Social Responsibility
*Research methodology with statistical technique.
* Risk assessment of Mipymes closing factors
* Social impact assessment in regional development projects

Originally from Guadalajara, Jalisco, Mexico. He has a degree in law, with a specialty in Intellectual property, from the University of Panamericana, Mexico. Master in business and law. Mexico. PhD in constitutional rights (UdeG) y PhD in bussiness and Law.

Researcher at the Inter-Regional Technological Prospecting Laboratory for the Innovative Development of Food and Feeding (PROTEAA) of CIATEJ-CONACYT in Guadalajara, Jalisco, Mexico. Research lines: Human Rights in Bioculture and Industrial Property, with emphasis on agriculture and food, as well as science and technology studies for society.